Staatliche Porzellan-Manufaktur Meissen GmbH




Modern opulence and porcelain in the radiant light.

Experience it in the world's first Meissen Signature Store. Based on a concept by the Berlin agency Weiss_heiten, implemented by Holtmann+.

To bring "Modern Opulence" to life, Holtmann+ has excellently implemented the concept of the Berlin agency Weiss_heiten. The opulently designed Signature Store is the first of its kind in the world and sets the stage for the MEISSENER porcelain collection with tableware, figurines and sculptures through the skilful lighting design and choice of materials. A showroom that raises the classic product presentation to a new level - modern, opulent and with radiance.

Thanks to our many years of expertise in implementation and assembly, we were able to fully translate the creative concept into reality, coordinate all the trades involved and create a signature store that is unique in its kind. The space not only opens up the possibility to experience the opulence of the MEISSENER product plate, but also offers the possibility to hold lectures on site and to put individual pieces in the right light as a showroom.

The creative concept of the Berlin agency Weiss_heiten transfers the motto of the MEISSENER Porzellan Manufaktur "Modern Opulence" into reality and makes the beauty, opulence and craftsmanship tangible. Thanks to the innovative lighting concept and the targeted choice of light sources, as well as the use of the highest quality materials, the products shine in all their glory. The combination of signature store and showroom makes the flagship store unique and also underlines the variance of the MEISSENER product range through its versatility.

The added values of our shopfitting concept for Meissen:


+ Bringing Modern Opulence to life
The structural implementation of the agency concept creates a physical space in which the extensive porcelain collection with tableware, figurines and sculptures can be experienced.

The experienced team of experts from Holtmann+ expertly implemented the agency concept and ensured smooth coordination of all the trades involved. The result was an all-round, worry-free implementation for our client.

+ Use of the highest quality materials
leather, linen, brass and oiled oak wood - only the highest quality materials to give a worthy setting to the value, elegance, opulence of the porcelain.

+ Radiant light for radiant porcelain
The implementation of the special lighting concept using extraordinary loop luminaires, perfectly sets the scene for the customer's product and underlines the radiance of the porcelain.

We are looking forward to your questions and support you in your project.


Your contact person:

Tina-Lisa Ulm
Client Relations Manager

+49 911 400835-224

Contact now


Holtmann GmbH & Co.KG
Adam-Stegerwald-Strasse 9-15
30851 Langenhagen

+49 511 740 74 - 0


Holtmann GmbH & Co.KG
Beuthener Str. 61
90471 Nuremberg

+49 911 400 835 - 0