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GFDI

Exhibition design, trade fair, community building
"100 years IDS - shaping the dental future"- It was a great honor for us to accompany the GFDI (Gesellschaft zur Förderung der Dental Industrie) with the VDDI (Verband der Deutschen Dental-Industrie e.V.) as lead agency at their 100th anniversary of the leading international trade fair of the dental industry. More than 120,000 trade visitors from 162 countries were able to marvel at the numerous dental medical and dental technical products presented by more than 1,700 exhibiting companies from March 14-18, 2023 in Cologne.
GFDI

The challenge for our experts at Holtmann+ was to create a stand area that gave GFDI the opportunity to present its entire portfolio. The main goal was to celebrate the 100th anniversary of the IDS and to put a strong focus on the collaboration between exhibitors and partners. On a manageable stand area, we created sufficient space with skilful know-how and a well-considered architectural concept to develop an excellent joint stand that invited communication and ensured optimal exchange.

In addition to the architectural support, our team also took care of the communicative design before, during and after the trade fair. To this end, our team of specialists provided support, for example, in the implementation of digital content for IDS Connect and the logistical organization of trades such as catering and moderation. The special feature of the trade fair appearance was to embed a functioning "Talk'n Eat concept" in an underlining interior environment and to prepare this digitally. The combined expertise of our team and the cooperative exchange with the GFDI resulted in a unique project that celebrated the 100th anniversary of the IDS.
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Thinking meets doing

For comprehensible and, above all, measurable success, we start early on the communicative value chain.

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Further projects

Whether it's a trade fair appearance, roadshow, sales promotion,
launch event, sales conference or
hybrid event, we make it happen.
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Community Building
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Hybrid
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We look forward to your questions and are happy to help.

Christian Hohmann
Your contact person:
Christian Hohmann
Director Client Relations

+49 511 74074-434
christian.hohmann@holtmannplus.de
Tina-Lisa Ulm
Your contact person:
Tina-Lisa Ulm
Client Relations Manager & Service Partner NürnbergMesse

+49 911 400835-224
tina-lisa.ulm@holtmannplus.de
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